Chiara Ferragni born in Cremona – 7 May 1987) is an Italian entrepreneur, fashion blogger, influencer, and designer who has collaborated with fashion and beauty brands through her blog The Blonde Salad. In September 2017, Ferragni was ranked first on the Forbes „Top Fashion Influencers” list.
She started her fashion blog „The Blonde Salad” in October 2009, with a former boyfriend, Riccardo Pozzoli. In December 2011, she was profiled as the Blogger of the Moment in Teen Vogue. By that time Ferragni’s blog had reached more than one million unique visitors and 12 million views per month.
Ferragni modelled for Guess in a November 2013 shoot that was subsequently marketed as an ad campaign. In December 2013 she collaborated with Steve Madden to design a 9-shoe collection for Spring 2014.
Her business ventures grossed about $8 million (mostly from her Chiara Ferragni Collection footwear) in 2014.
In March, Ferragni was selected for the cover of the April 2015 Vogue España, making her the first fashion blogger to appear on any Vogue cover. Since then she has appeared on over 50 fashion magazines covers. In January 2016, Pantene announced Ferragni was its new global ambassador. Mattel Inc. created a Barbie version of Ferragni in September 2016, one wearing a white T-shirt, black leather jacket, jeans and Chiara Ferragni Collection shoes and the other wearing a head to toe Chanel look.
As of 31 July 2017, Ferragni had 10 million followers on Instagram. Because of her broad following, she was able to earn about $12,000 for a sponsored post to Instagram.
In 2017, Ferragni was chosen to design costumes for the 4th edition of Intimissimi on ice. On 26 July 2017, she opened her first Chiara Ferragni Collection store in Milan.
In April 2021, Ferragni joined the Board of Directors of Tod’s Group.
On May 2021, Ferragni unveiled the Nespresso x Chiara Ferragni collection on her social media. A temporary pop-up cafe was set up in celebration of the capsule.
Since 2013 she has been listed in Business of Fashion’s 500 most influential fashion people. In 2015, Ferragni won the Bloglovin’ Award for Blogger of the Year.
In 2015 Ferragni was listed in the Forbes 30 Under 30. In 2016 Pantene named her its global ambassador and also gave her a Footwear News Achievement Award.
Ferragni is the oldest daughter of three girls, daughters of a dentist from the northern city of Cremona. Her mother Marina Di Guardo is an Italian writer from Sicily who also worked as deputy director of the Blumarine fashion house.
Ferragni and Italian rapper Federico Lucia, known as Fedez, started dating in late 2016 and got married on 1 September 2018 in Noto, Sicily. They have two children, Leone (born 19 March 2018 in West Hollywood, California) and Vittoria (born 23 March 2021 in Milan). They live between Milan and Los Angeles.
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