Off-White (stylised as Off-White™ or OFF-WHITE c/o VIRGIL ABLOH™) is an Italian streetwear and luxury fashion label founded by American creative designer Virgil Abloh in Milan, Italy in 2012. The brand specializes in season to season men’s and women’s lifestyle and high end streetwear and has 24 stores around the globe.
Off-White has collaborated with brands such as Nike, Levi, Jimmy Choo, IKEA, Moncler, Browns, Warby Parker, SSENSE, Sunglass Hut, Champion, Converse, Dr. Martens, Barneys New York, Umbro and Timberland.
Notable people who have worn Off-White clothing include Rihanna, Beyoncé, Jay-Z, Kanye West, Drake, Kendrick Lamar, Rita Ora, Justin Bieber, Serena Williams, Karlie Kloss, Kylie Jenner, Kendall Jenner, Gigi and Bella Hadid, Travis Scott, Halsey, Camila Cabello and A$AP Rocky.